MARKET STUDIES
Information is empowering
Know about:
• Who are competitors on the market?
• What is their commercial policy?
• Who are the customers?
• What is the consumers image towards the
company?
• Or other vital information for your company.
Benefits:
• Profile, motivation and consumer behavior,
• Customers reactions to price, quality or product characteristics,
• Forecast on market developments and consumer needs
• Situations on sectors of activity,
• Competition,
• Frequency, volume and time of purchase
You can choose between:
• Ad'hoc study,
• Omnibus study,
• Barometer,
• Panel,
• Market test
• Salary studies